Join this insightful session to learn how VisitPortugal is exploring literature to create product attractiveness.
The NTO will explain everything about their recent "Journey to Portugal Revisited" campaign, which includes twelve tours of the country to reinterpret the immense territory José Saramago, Nobel Prize in 1998, drew his inspiration from.
We're excited about this session which will provide great insights into destinations working on creating thematic, different and unique experiences.