This session spotlights Fáilte Ireland's project: Digital that Delivers. We will be joined by Paul Mockler, Head of Commercial Development at Fáilte Ireland, who is going to present the initiative from an industry development perspective. Digital that Delivers is a transformation programme catered to tourism and hospitality businesses across Ireland. The programme supports the digital development of the destination, helping businesses deliver excellent bookable experiences, using best-in-class systems and websites.
The project has several objectives: to provide extensive financial, practical and technical support to transform the digital ecosystems; to increase knowledge and expertise across the industry; to enable increased customer satisfaction, online visibility and operational efficiencies; to better respond to the needs and expectations of visitors.