In this session, Helga Lukač will dive us through the story of the Expano Regional Promotion Centre in Murska Sobota, Slovenia. She will share the incredible story of how the former Slovenian Pavilion at Expo Milan 2015 has been transformed and reused to revitalise a degraded area, introducing activities that are important for the economic and touristic promotion of the entire region.
Helga Lukač is the Head of the Expano Regional Promotion Centre. She has been involved in the project from the very beginning, from the ideation to the implementation phase, and she is now managing and supervising the many activities of the centre. The Expano pavilion was erected to represent Slovenia at the Expo 2015 in Milan. Today it stands on the shore of Lake Sobota and offers a comprehensive view of the Pomurje region. Visitors can use its interactive solutions to learn about the history of the region, get acquainted with the life and traditions of its inhabitants, and discover the natural and cultural features of its diverse landscape.